"The new year stands before us, like a chapter in a book, waiting to be written. We can help write that story by setting goals." ~ Melody Beattie
How significant do you feel it is to let the people who know, like, and trust you in on your new business venture? If someone were opening a new restaurant, book store, tanning salon or any other traditional business would they keep it a secret from all their friends and family? Of course they wouldn't. In fact, they would most likely have a grand opening to announce their new business to not only their friends and family but to the entire community.
What's so different about starting a Network Marketing business? Why keep our business a secret from the people who are closest to us? It's usually because of a mindset or stigma that a person has towards a particular business model. In fact, many people when starting their network marketing business really do not treat it like a business so in their mind it's not a real business and they may be embarrassed to share it with their friends and family for fear of rejection or what they may think of them. Many times this sort of mindset could be because of some preconceived notions or myths about the network marketing business model or because of a negative experience in the past.
It's always a good idea to send an announcement out to family and friends inviting them to a business grand opening with absolutely no pressure at all to buy products or sign up in any business. It's important to never ambush friends and family by inviting them over for a bar-be-que and then pulling out a DVD all of a sudden for them to watch a presentation on Network Marketing. Let them know ahead of time that you're inviting them to a new business grand opening and you'd like their help in getting the word out.
In a 21st Century home business a lot more people can be reached effectively through using the Internet as a valuable marketing tool combined with the telephone to sift and sort through people swiftly and affordably. Combine the Internet with a bit of local marketing and you've got a win-win!